Padding
Visual breathing space is necessary for our logo to make the most impact. The clear space needed, around the entire logo, is equal to the “half-V” width, from outside left edge to midpoint.
Color Variations
Use the most appropriate version of the logo depending on the background for contrast and visibility. Use the full-color logo on all print and digital marketing materials. The full color logo is also available with white text if needed for more contrast.
The one-color logo may be used when the entire material will be printed in a single color.
These are the only color variations of the logo that are approved for use.
For more guidance on logo usage, see Do’s and Don’ts.
Minimum Size
As our logo gets smaller, legibility decreases. To ensure the integrity of the marks, logos must stay above the minimum size on all print and digital materials, apparel, merchandise and promotional items.
Horizontal
The minimum size of the horizontal logo is:
- 1 inch wide for printed materials
- 130 pixels wide for web and digital materials
Vertical
The minimum size of the vertical logo is:
- 0.75 inches wide for print materials
- 100 pixels wide for web and digital materials
VB Bug
The VB bug can be used at smaller sizes, but the minimum size of the VB Bug logo is:
- 0.33 inches wide for print materials
- 24 pixels wide for digital materials.